An illustration of WooCommerce Multisite, which is built upon WordPress Multisite.

WordPress Multisite is an excellent way to make light work of managing multiple WordPress websites. Similarly, you can effortlessly manage multiple online stores with WooCommerce Multisite.

But, both of them aren’t one-size-fits-all solutions. There are situations where they’re useful and outside that, you may not need them.

Below are more details on WordPress Multisite as well as WooCommerce Multisite including what they are and when to use them.

What is WordPress Multisite?

To understand WordPress Multisite, it’s imperative to know what WordPress is, first. It’s a free program you can install on a web server to create a single, standalone website or blog.

WordPress Multisite is a built-in option that you can install to extend the inherent capabilities of WordPress. It has been around since version 3.0 of WordPress.

With WordPress Multisite you can:

  • Create a network of websites or blogs under the umbrella of one installation of WordPress, including using one database and one web hosting account
  • Manage all sites in the network at one time, rather than as separate websites
  • Create multiple sites using the same domain name
  • Share themes and plugins across all the sites in the network while being able to select different settings for each website
  • Use the WordPress Multisite super administrator user role to manage the network under one account without logging into each site separately
  • Limit a regular admin to just one or more sites in the network, as needed

With a WordPress Multisite network, the original site you had after first installing WordPress becomes your main site. All other websites you create within the network are organised as subsites.

But, that doesn’t mean each sub-site has to have the exact same or similar content as the main site. They can be as unique or similar as you want. That’s just how additional sites or blogs are organised within a WordPress Multisite installation.

For details, check out Create a Network in the WordPress.org handbook.

Subdomains or Subdirectories?

As mentioned earlier, the main site of a WordPress Multisite network uses a single domain.

Each subsite also uses the same domain. But, it’s appended differently depending on whether the subdomain or subdirectories option is chosen at setup.

If the subdirectories setting is selected, subsites have their domains set in this format: your-domain.com/sub-site1, your-domain.com/sub-site2 and so on.

On the other hand, if you choose subdomains, subsites’ URLs will look similar to this format: sub-site1.yourdomain.com, sub-site2.yourdomain.com and so forth.

The WordPress Multisite setup page
The network setup page for WordPress Multisite with an example domain.

Practical Ways to Use WordPress Multisite

If you’re running a business, there are several instances where WordPress Multisite can be beneficial such as in the setups explained below:

  • You need a website for multiple regions or languages where some of the content is slightly different.
  • It’s necessary for you to separate your main website from landing pages, which you want to be able to manage independently.
  • You would like to let users sign up to create their own blog or site on a subscription-basis.
  • Your main site should be separated from your support, ticketing system or documentation pages.
  • You want to create an internal network for your business where each department has its own site, capabilities, settings, content or users.
  • It’s important for you to be able to manage multiple sites at one time. This includes updating all your sites’ themes, plugins and WordPress Multisite version in a few clicks.
  • You want to be able to log in once as an administrator, but have access to all your sites instead of having to log into each one separately, especially for testing purposes.
  • In an ideal situation, you want to create a staging site to test and update content.

These are all common ways that users make use of WordPress Multisite. But, you’re by no means limited to any of them. If you think of other ways to use WordPress Multisite, then by all means go for it.

What is WooCommerce Multisite?

WooCommerce is a free WordPress plugin, which is a bit of software that extends the functionality of WordPress. If you wanted to use WooCommerce on a WordPress Multisite, it would then be referred to as a WooCommerce Multisite.

You can use the WooCommerce plugin to create a WooCommerce Multisite network.
WooCommerce is a free eCommerce plugin for WordPress.

Does WooCommerce Work on WordPress Multisite?

Yes, WooCommerce is compatible with WordPress Multisite. That means you can certainly create a WooCommerce Multisite where each site in the network can be an online store.

It may be important to note that once WooCommerce Multisite is set up, it works on the network-level.

That means that once you have accessed the plugins page for the network and activated WooCommerce, it’s available across the entire network of sites. Then, you can choose which subsites you want to turn into an online store in one click.

While you can make one, a few or all of your sites an online store within a WooCommerce Multisite setup, each online store is managed independently.

So, if you were hoping to have settings or content synced across all online stores within a WooCommerce Multisite, you will need to find or develop a plugin or WooCommerce extension to achieve this functionality.

Why Use WooCommerce Multisite?

WooCommerce Multisite has similar benefits to WordPress Multisite except you’re able to create a network of online stores.

This means you can create seperate online stores such as for different countries and currencies. If you also want to manage them through one (super) admin account, then WooCommerce Multisite may be the right fit for you.

Practical Ways to Use WooCommerce Multisite

Outside of having multiple online stores for each currency you want to sell in, there may be other ways you may find WooCommerce Multisite useful including the examples below:

  • Create an online mall similar to Amazon with stores that carry different types of products, but are connected to help customers search and find items faster.
  • You could build a WooCommerce Multisite network where users can sign up on the main site to create their own online store to sell items similar to Etsy.
  • If you want to sell different products to distinctly separate audiences, WooCommerce Multisite may be worth considering.
  • Your business may encompass several different brands and you may want to have separate online stores for each of them. For example, if you’re a film studio that wants to sell merchandise for the various films you have created while giving customers a uniquely branded store, then WooCommerce Multisite could be a great option for that.
  • You have so many products and separating them into categories just isn’t enough for your particular needs.
  • You’re a developer and want to create a WooCommerce Multisite so you can manage your clients’ online stores in one place.

These are only some of the ways WooCommerce Multisite may be useful. You’re certainly not limited to these suggestions.

Please note: Each sub-store in a WooCommerce Multisite network would all share the same database. This may pose a security risk. Be sure to take appropriate security precautions if you do decide that WooCommerce Multisite is the right fit for your needs.

How to Install WordPress Multisite and WooCommerce Multisite

Now that you’re more familiar with WordPress Multisite and WooCommerce Multisite, and you decided it’s what you need, it’s time to install them.

While it’s beyond the scope of this article, feel free to check out our guide: How to Set Up and Update WooCommerce WordPress Multisite Networks.

In Summary

A WordPress Multisite or WooCommerce Multisite network may not be for everyone. But, when you need it, it’s incredibly beneficial since it can increase your workflow’s efficiency. Ultimately, it can save you tonnes of time.

If you have any questions or you would like help from certified WooCommerce experts to set up your own WooCommerce Multisite network, feel free to contact us.

Do you want to create a WordPress Multisite or WooCommerce Multisite network? Are you unsure of whether you should build one or do you have unanswered questions? Share your thoughts in the comments below.

41 thoughts on “WordPress Multisite and WooCommerce Multisite: An Overview

  1. Hi there and congrats for the useful post. I am building a WooCommerce multisite because I think it would be a better approach for my case instead of using a multivendor plugin (Single vendors don’t have to pay any commission to me as the superadmin and I need vendors to be independent in choosing payment methods, shipping zones, etc.).

    My questions are: how many WooCommerce subsites can I have in the network? And, can I show in the main site home page a list of all vendors stores and a random list of products from different stores?

    Thank you in advance

    1. Hi Ivan,

      WordPress Multisite doesn’t limit the number of subsites you’re allowed to create. That being said, you are limited by the resources in your hosting plan.

      For example, with shared hosting, you could maybe have a few simple subsites at most. But with a VPS, dedicated server or cloud hosting, you could definitely create tons of subsites without issue. I won’t quote an exact number because it really depends on your hosting. Another significant factor is if your main site and subsites are well-coded.

      Yes, you can show a vendor list and random products list on the home page, but this would require some plugins or custom development. You would need to use a plugin (or two) to sync products and users globally, then another plugin or a widget that will display the lists.

      Best wishes,

      Jenni

  2. Usually these kind of articles promote various paid services, paid software or other crap. Very informative, really answered several questions i had in mind (for example whether woo commerce works in the WP multisite config AND support different currencies and languages). Thank you !

    1. Hi Mihai,

      I’m glad you found this article useful.

      Best wishes,

      Jenni

  3. How make one basket on main page for the all shops in multisite wordpress?

    1. Hi there,

      That would require a plugin. By default, WordPress Multisite has separate carts for each subsite and doesn’t have a global cart.

      Best,

      Jenni

  4. What’s the best plugin or method?

  5. Hello. I think of multisite. I want to use one shopping cart by connecting several different stores to one dashboard. For example, site a is clothing b site cosmetics c site wants to sell goods. The site for reference is Gap. (https://www.gap.com/)
    What’s the best plugin or method?

    1. Hey John,

      Great question. To accomplish this, you would need a plugin that will sync user and eCommerce data across the entire Multisite network. The best plugin/extension for the job is entirely subjective because it depends on your specific needs. That being said, you can check these out and see if they would work for you:

      If you’re still unsure and could use some help with coming up with and implementing a solution that’s best-suited for your specific needs, feel free to contact us.

      Best,

      Jenni McKinnon

      1. Definitely WooCommerce Global Cart is what you looking for https://wooglobalcart.com/ or WooCommerce MultiDomain https://woomultidomain.com/ if run the WordPress standalone.

        1. Thank you for sharing those, Ela! High five! Wonderful suggestions and yes to those plugins.

  6. Hello Jeni, your article is really useful. I’m looking for that kind of solution. But I’m afraid about database security and also the size of the database in a cloud. what advice would you give me to calm me down?

    1. Hello there,

      I’m glad you found the article useful! 🙂

      Nice question! WordPress Multisite is designed to be able to run multiple subsites (including the main site) in one database. The database is segmented to accommodate the extra sites. Out of the box, Multisite will run like any other typical single WordPress installation in terms of resources. That means that once you add content, plugins and whatever else you need, it will use roughly the same resources as if you put everything on a single installation. So, if you keep up with regular maintenance and updates, you have solid hosting, your site’s coded well and you have optimized your site for speed, you won’t run into any weird issues on that front.

      Think of Multisite as a car that you’re buying new. If you decide you want 4 doors and a couple extra seats, the car is still going to perform about the same as if you didn’t get those extra seats. Now, if you packed the car with people and tonnes of cargo, whether you have those extra seats or not, you’ll burn pretty much the same amount of gas because those extra seats really aren’t going to weigh down the car enough for you to see a negative impact on your gas budget.

      Let me know if you have any more questions.

      Cheers,

      Jenni McKinnon

  7. Definitely one of the best multi site 101 posts I’ve read all week!

    I have two quick question about woo commerce and multi site I hope you guys could answer. I run a large scale multi-author blog and I would like to know if there is a way to display products from my store (different domain) on my blog?

    Also, just to clarify, a user logged into my blog would automatically be logged into my e-commerce site if they visited it, correct? Sorry for the rookie questions and I wish you guys all the best! 🙂

    1. Hey Jake,

      Aww, thanks. I’m glad to hear this article was useful to you!

      Oh, good question. So, if you have WooCommerce installed on your Multisite and your authors have access to your site, you can set the user permissions as needed. You can set it so they can view products and purchase them without giving them managerial or admin access.

      If you have an eCommerce store on a different domain, you could set up a feed of the products on the site where you want them to appear that would redirect to your site (at the different domain name) where they can browse and check out.

      If you want them to be able to log in once and access the sites on the entire network, you’ll need a WordPress plugin or WooCommerce extension that will sync users and other relevant data across your entire Multisite network.

      I hope this helps answer your question. If you’d like to discuss your specific needs and would like a solution tailored to your specific needs, feel free to contact us and request a quote.

      Cheers,

      Jenni McKinnon

  8. You said, “Each subsite also uses the same domain. But, it’s appended differently depending on whether the subdomain or subdirectories option is chosen at setup.

    If the subdirectories setting is selected, subsites have their domains set in this format: your-domain.com/sub-site1, your-domain.com/sub-site2 and so on.

    On the other hand, if you choose subdomains, subsites’ URLs will look similar to this format: sub-site1.yourdomain.com, sub-site2.yourdomain.com and so forth.”

    This is simply not true, has not been true for years. Each subsite can in fact HAVE THEIR OWN DOMAIN NAME.
    https://premium.wpmudev.org/blog/domain-mapping-wordpress-multisite/

    1. Hey,

      Yes, that’s certainly possible, but not by default. This article describes the default settings without customizations, plugins or niche hosting settings.

      Cheers,

      Jenni McKinnon

  9. I would like to create a multi site situation but I would like for all of the funds to go into one account. How would this be possible .

    1. Hey Simone,

      Great question! If the Multisite network including all applicable subsites are run by you, then you could set up a WooCommerce store (or other relevant eCommerce plugin that fits your specific needs) and set the payment details for each Subsite to be the same account. If you’re running a Multisite network with different users who control each subsite independently, then you’ll need an eCommerce plugin that can handle this situation. They’re called multi-vendor plugins/extensions. Or, you could restrict user access to relevant sections of the site that have to do with payment details. It depends on your specific setup, but a plugin like User Role Editor is typically a good solution for that.

      If you’d like to discuss your specific needs and would like a solution tailored to your specific needs, feel free to contact us and request a quote.

      Cheers,

      Jenni McKinnon

  10. Great article, thank you! I do have a question, when you do a multi setup with woocommerce, you can share products with the other sites, is it also possible that you have other prices as wel, or if your main site is b2c and you want another to be b2b? they have different prices etc.

    Thank you, keep up the good work.

    1. Hi Robert,

      I’m glad you enjoyed the article.

      For that kind of setup, you would need some custom work done. That way, you could sync the products, but then have the prices adjusted as needed.

      We can certainly help with that. If you’d like to chat with us some more about a solution, feel free to get in touch with us.

      Best wishes,

      Jenni McKinnon

  11. Hi Jenni and Shadi,

    Thanks for an in-depth article on WooCommerce Multisite. It is really insightful for anybody planning to run a multisite network.

    Also taking this a little further, one useful resource that will come handy for anybody having multiple WooCommerce stores is a reporting tool that will help analyze all the multiple stores in a single place. One such tool is Putler – https://www.putler.com/

    It provides multistore analytics for WooCommerce along with useful marketing features like customer segmentation, forecasting, goal tracking, filtering and a lot more. Using Putler, a store owner can not only see a consolidated view of all his multiple stores, he can choose to see reports from each store individually as well. Hope your readers find this tool useful.

    Again great article!

    -Andrea 🙂

    1. Thanks for the suggestion! I’m glad you like the article.

  12. Wow! Many thanks, @Jenni and Shadi for an in-depth article on the Multisite Woocommerce subject and challenges. This article and the follow-up replies have answered many of my questions as I was about to deinstall Multisite to the regular installation for lack of support in this regard. Again, thank you.

    My approach was to have Amazon’s type of many different domains, subdomains, and subfolders, yet have ONE MAJOR DISPLAY STORE to display all the products and services, manage in one place but this, however, becomes one of my challenges (how to manage the stores in one place) including the fear of having too many plugins in the network installation to meet the needs of other subdomains.

    However, I would like to know since the different subdomains may need different plugins to function will this be a disadvantage for the network approach whereby about 30 or so plugins are installed?
    2. There is a plugin to sync users’ accounts across multiple websites but I would like to know if there is a plugin or solution to sync all users’ purchase or item records on one users’ account page? Basically to have clients’ details in one place.

    Thanks for your attention. I’m looking forward to your reply.

    1. Hey Phil,

      Thanks for your kind message and questions! I’m glad you found this article and the comments helpful! That’s great to hear… or read haha.

      By default, Multisite treats each subsite and the main site separately so you could install totally different plugins for each subsite, even if they have different subdomains. But, you can also use a plugin or custom code a solution to sync products, orders, inventory, the cart and other similar elements so they’re all available across the Multisite network.

      We currently have a series of articles in the works that covers all these topics with syncing Multisite so you have good timing. We’ll be publishing every two weeks and the next one is coming in the following week. You should be able to find a good solution with those

      But, if you don’t want to sync plugins, you don’t have to at all, though, you can still sync other elements as needed.

      Yes! If you search for a plugin to sync orders for WooCommerce Multisite, that’s the solution you’re looking for for this question (about syncing purchase records). Yes to also being able to sync user accounts across the network. You can use a plugin for that or custom code it for your specific needs.

      You absolutely can have a WooCommerce Multisite network with the main site and then have subdomains being under different subdomains. If you wanted the subdomains to display as different top-level domains that are different from your main site’s domain, you just need to do what’s called domain mapping. I’m not sure if you asked or were just mentioning your set up, but wanted to make sure I was thorough in answering your questions. 🙂

      Let me know if you’re wondering about anything else.

      Cheers,

      Jenni

  13. Hi Jenni,

    Thank you for this useful topic here

    my solution is: a wordpress multisite for multi vendors but every vendor has his own subdomain

    and we need to show his products on the main website and he still has his control over it ( hopefully from his own subdomain website )

    could it be possible?

    and if so

    can we split the payment processor as he can use his own payment processor from his own subdomain website for the products he sells from his subdomain, and the products that been sold from the main website to be processed through the main site payment processor

    is it all possible?

    1. Hey De lesseps,

      Great questions! In short, yes to both.

      You can choose to sync products across the network with a plugin. There are also WooCommerce product table plugins where you can display a list of products where ever you want. Maybe something like this plugin since you can choose to filter products by vendor: https://wordpress.org/plugins/woo-product-tables/

      If you can’t find a product catalog or table plugin that would work, then you’ll likely need a custom coded solution. Feel free to get in touch with us if you’d like our help with this.

      By default, Multisite treats each sub site as separate. This means you can install different payment processors or plugins independently on each site. If the user has the appropriate user access, they could choose to install the payment processor they want. Alternatively, you could choose for them, but it can still be different from the main site’s payment processor.

      I hope that helps. Feel free to let me know if you have anymore questions! 🙂

      Cheers,

      Jenni

  14. Hello, I want to setup woocommerce multisite network but I am confused about the database. Is it having same database?
    Moreover, when we add different sites in network and if I want to customize anything on woocommerce of one of the site, so is it possible?

    1. Hey Amruta,

      Thanks for your lovely question!

      Yes, when you enable Multisite for WordPress, the single site’s database gets adjusted so that each site shares the same database; it’s just sectioned off for each subsite.

      This does not have an affect on performance by default. All your sites in the network will run as smoothly as if they ran on single installs. It’s just a matter of keeping up with performance optimisation, as needed and as you grow.

      For your other question: Yes, that’s absolutely possible and by default, to boot! Every site in a WordPress (WooCommerce) Multisite network will be treated independently. You can customize each site to the hilt if you want.

      Should you actually want to synchronise parts of the network across sites, you’ll need plugins or custom code for it.

      Let us know if you have anymore questions. 🙂

      If you’d like to know how we can help with this, feel free to get in touch.

      Best wishes,

      Jenni

  15. THanks,

    Really nice blog article, but I have a question regarding Woocommerce,

    I’ve a premium WP/Woommerce Theme that was built up from the ground up with a drag&drop features.

    & I wonder if I can make a platform like Shopify or Bigcommerce where our clients choose the Theme desired then by few steps they fill in their domain names or subdomain name & after payment successful they will have their E-commerce ready for use.

    Is it possible to do with this Multisite option to do & integrate the process to be automated?

    Thanks a lot

    1. Hey Abdullah,

      Thanks for your excellent question! To answer it: yes, this is absolutely possible with (WooCommerce) Multisite.

      By default, Multisite treats each site as its own thing and you can enable site registrations in the settings in a couple clicks. This also means that the admin of each site can have its own (custom) theme and plugins. You can choose to give them access or you can disable access so you only have the ability to choose and change plugins and themes.

      Beyond that, you’ll either need plugins that automate the other elements you want to include. Either that, or you can custom code a solution.

      If it helps any, WordPress.com and Edublogs.org both have a similar set up so this is absolutely possible.

      Let us know if you have any questions and feel free to get in touch for more detail on how we can help.

      Best wishes,

      Jenni

  16. Hello. So I want to make multiple woocommerce site for 10 of my companies, basically we sale the same product but on different areas, but the company is not same in every area. So I want to make a single website with mutiple stores that can install individually the payment module and auto-invoicing module. How I can do this ?

    1. Hey Alexandru,

      Thanks for your great question!

      Yes, this is absolutely possible. You can install WordPress Multisite and migrate all your sites into one network so it’s easier to manage. You can also include WooCommerce or another eCommerce plugin to add the other functionality you need. But, keep in mind that you’ll need an invoicing plugin and a payment processing plugin as well, at least with most eCommerce plugins.

      Beyond that, by default, each subsite in a WordPress and WooCommerce Multisite setup gets treated as a separate site so they can work independently.

      Another thing to consider is SEO. If your sites’ content are all very similar other than for regional targeting, you’ll need to consider how the duplicate content will affect SERP. The good news is, this is quickly solvable with some SEO-know-how so it shouldn’t stop you.

      Let us know if you have anymore questions and you can feel free to reach out to us if you’d like.

      Best of luck (not that you need it 😉 ),

      Jenni

  17. Hi Jenny,
    thx for the great article. We are currently running a main site (wordpress blog) on the main domain, and a separate wordpress/woocommerce installation for the eshop on a subdomain. We are currently looking to bring them together for easier management and users having just one account etc., e.g. having just one WP installation running both the blog and the shop – blog on main domain, shop on subdirectory (or subdomain).
    What would be your recommendation for our situation – install wordpress and woocom just once in the main directory and just setup the store to show up under the subdirectory url (how’s that to be setup?) or to go the multisite route and have a multisite wp installation in the main directory and a subsite incl woocom in the shop subfolder?
    thank you
    Peter

    1. Hey Peter,

      Thanks for your question!

      The best thing to do first, is figure out if you even need Multisite. If I understand you correctly, you just need one blog on your main site and one store with a subdomain so you can jus go with a single installation of WordPress with WooCommerce.

      On the other hand, if you’re looking to have different shops depending on the region, physical store locations/zones, or you want to manage multiple shops, sites, or blogs under one roof, then WooCommerce Multisite is the way to go. There are other examples in this article that you can feel free to draw upon as well.

      You can choose to have your store under a subdirectory if you wish, but it’s completely up to you. SEO-wise, it will make no difference to search engines (according to Google) so it comes down to user experience and what you prefer.

      A store under a subdirectory can sometimes offer a more cohesive look for your brand. But, if you need your shop to seem like it stands alone with its own branding, variations or something like that, then a subdomain is a great choice. You can certainly ask for customer opinions or ask colleagues which domain looks cleaner to them and go with that. At the end of the day, it’s not something you need to agonize over.

      Let me know if you have any more questions 🙂

      Best,

      Jenni

  18. Hi Jenni,
    I’ve set up a multisite because I plan to have multiple stores selling faith based products, and need for the cart and shipping to be separate in each one yet keep it all under the brand of one domain with a faith based name. I also plan to do basically the same thing with patriotic products (another domain with a patriotic brand) It is my understanding I can do all of this under one WordPress install so I can manage it all. My plan was to have links on my main page for each of the two separate brands to get to the various stores. I had originally chosen the sub directory method. Should I have chosen the sub domain method since there are two separate domains? I ask because when a customer goes to one of the patriotic stores I do not want the faith based domain name to be part of the url. It seems like it would be confusing.

    Can you even add a separate domain using the sub directory method? Or should I change it now before I start to build everything up?

    Perhaps I’m missing something or overthinking it. I just really want to start out right.

    Also for clarification. I thought that all plug-ins had to be installed on the main site and would be available to each site to turn off or on. While reading all the comments and your answers I got the impression each site can have its own plugins installed. I wonder because several of my stores will be connected to their own print on demand supplier plug-in. It would be nice if the main site did not have to have so many plugins installed. It has been my understanding that plugins can slow a site down.

    I so appreciate your thoughts and advice.

    1. Hey Deborah,

      Thanks so much for your great questions! I’ll dig right into the answers for you:

      By default, Multisite sets every site in the network as separate. BUT! They’re all connected. This means that with a few tweaks, you can get the set up you’re after here.

      When plugins are network activated, it means that the super admin has approved those plugins for use throughout the network. From there, the super admin can pick and choose which sites get which plugins enabled from that list of approved plugins. It just means that admins of the subsites can’t install plugins themselves. When you network activate a plugin, it also means you only have to install it once and you’ll still be able to use it across your network without having to install it multiple times.

      So, that means you don’t have to overload your database with too many plugins. Install it once and you’re good to go.

      If you log into your super admin dashboard, you can go to Settings > Network Settings. Then, scroll down to the Menu Settings section and check the Plugins box next to “Enable administration menus”. Then, click Save Changes at the bottom of the page. This will let the subsites in the network show a “Plugins” menu item in their respective admin dashboards. From there, the plugins can be added and activated for the individual sites in the network by the subsite admins.

      For the subdomain part, it sounds like while the two brands are connected (the faith-based and patriotic-based product lines), you need them to run independently and you want visitors to see they’re separate store networks. In this case, yes, you’re right. Having different domain names for each of the networks is the way to go.

      If you have two separate networks set up, then it’s easy peasy lemon squeezy because each network can be set up with its own domain. But, it sounds like both product lines are under the same network. In this case, you can either create separate networks for them or you can install a domain mapping plugin. This will let you set a domain for whatever subsites, pages, posts and whatever else you choose while letting the rest of the network go by the original domain name.

      I hope this helps clarify things. Sorry about the confusion in my other comment replies. Let me know if you have any questions.

      Best wishes,

      Jenni

  19. Hey Jenni, this is a very informative article but I think you missed to talk a bit more about SEO.

    One of my client is afraid of using multisite because of duplicate content that might impact the SEO.

    He needs to show products based on the user location (in the same country but not the same city, based on user choice when first visit). Those products will have sometimes the same content (picture, text, price) and sometimes not. My idea is to create a woocommerce multisite.

    What do you think about it ? Would the SEO be lowered or does Google understand that it’s not duplicate and it’s coming from another entity ?

    I wish you a great day Jenni !

    1. Hey Dat,

      Excellent question, thanks for asking!

      It sounds like one of our other articles, WooCommerce Multisite Regional Targeting, is exactly the info you’re after.

      In terms of content with posts, you can use the canonical tag. There’s more detail on Moz’s acticle: Canonical Tags [2021 SEO].

      Feel free to let us know if you have any more questions.

      Best wishes,

      Jenni

  20. Hello Jenni
    Informative article, I’ve setup multivendor ecommerce store where each user can signup get subdomain and backend access and choose his desired frontend theme and manage his store (backend is PHP Laravel, frontend is CSS, html )
    but want to add more themes layouts and more functions.

    Should I migrate the platform to be WP/Woo based, or can do any integration to keep the backend simple to manage from the user perspective?
    Dose the platform is secure and capable to handle 10K stores with millions of products?
    What about cost of development ?

    Appreciate your support and advice

    1. Hey Zaid,

      Thanks for your great questions!

      To answer your question about the back end and making it user friendly, I would say it mainly depends on your target audience. Are they experienced in managing eCommerce stores or are they beginners? I would choose the platform that can fit your users’ needs best and what would be user-friendly for them.

      In terms of WordPress and WooCommerce, and what they can handle, it all depends on your set up. Technically, both can handle any size site. The trick is in choosing reliable web hosting that’s sufficient as well as plugins and themes that are well-coded and can handle the volume.

      In terms of developments costs, it can vary depending on your specific set up and the customizations you need. For general guides, check out Is WooCommerce Free? What it Costs to Build an Online Store and Hiring Trusted WordPress Developers Saves You Money: Why and How.

      Best wishes,

      Jenni

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